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Digital Marketing

Handy hints to make your next social media competition a smashing success!

Winning: one of those feel good moments in a customer’s journey, that gives you a great opportunity to boost your brand, engagement, and grow your…

The secret SEO tool that every business should be using

In the grand scheme of things, SEO is often difficult, expensive, and highly competitive. There’s no one right answer to SEO. However, there is one…

What are search terms, and why are they important to your marketing strategy?

Simply, search terms, or key phrases, are terms that people are currently searching for on Google (or any other search engine). These words are either…